PR and Publicity
Jansen Communications provides a full-service, starting with concept and topic research, editorial work to proactive contact to trade media. Our services at one glance:
- Organization and implementation of press conferences and background meetings
- Case studies (including an interview, research and writing)
- Expert articles
- Interviews with managers, industry experts etc.
- Drafting press releases as well as launching articles
- Negotiating fees and preprints in magazines and newspapers
- Establishing and cultivating contact with journalists, opinion leaders, authors (horizontal + vertical press distribution list)
- Presence on trade fairs in combination with trade press talks
- Idea finding for writing articles
- No bought standard addresses for distribution of press releases, but rather thoroughly researched and cultivated trade press database
- Timed deliver to the client and the editors
- Targeted use of online platforms
- Newsletter service to chosen contacts
- Determining keyword optimized texts for online distribution
- Press text distribution via social media channels
- Planning and realizing travel events
- Ideas, concepts and realization of media-effective and in accordance with the target audience projects with journalist, scientific and public establishments
- Conception, planning and realization of expert groups, seminars and conferences
- Presentation of programs at editor visits and customer events
- Negotiation of media cooperation and acquiring speakers
- Relaunch and editorial services of customer newspapers
- Acquisition of regional and national cooperation partner and with that multipliers